On August 14th, illumiNITE will head to beautiful, seaside Falmouth, MA for one of our all-time favorite races – the Falmouth Road Race.
What began in 1973 as a seven-mile challenge between two bars, the Captain Kidd in Woods Holes and The Brothers Four in Falmouth Heights, has turned into one of the east coast’s premier summer running events. From its modest first field of 93 runners, the event has grown in popularity and cachet and now hosts more than 12,000 participants.
Falmouth is truly a race for everyone and attracts elite runners and weekend warriors alike. The route is gorgeous, winding along the Massachusetts coast, with the Atlantic ocean on one side and quaint Cape Cod cottages (filled with revelers, who come out each year to support the racers) on the other. Runners even pass a picturesque New England lighthouse. Beautiful!
The race is so popular that non-elite slots are awarded by lottery, leaving many racers disappointed. To remedy this downer, organizers created a digital race-day experience for anyone who wants to run the race from a home treadmill. The entire route (shown from the perspective of a runner) is downloadable on an ipad or Android. Not exactly the same as being there, but still pretty cool.
illumiNITE will be a the Health and Fitness Expo at Falmouth High School starting on Thursday night August 13th from 5:00 pm – 9:00 pm. The event runs for three days (Friday, August 14th, 10:00 am – 9:00 pm, and Saturday, August 15th, 9:00 am – 4:00 pm) and gives runners the opportunity to check out our illumiNITE gear, meet Olympic athletes, and gets lots of health and fitness information.
If you’re in the neighborhood, stop by our booth and mention this blog post to receive a free gift. Ask about our JAWS trivia challenge (to celebrate the 40th anniversary of that iconic film) and receive 30% off any purchase at illumiNITE.com
Here’s one to start…. What is the name of Quint’s boat in the movie JAWS? Head to the Expo or our website for the answer.