Santa Clause is Coming to….Philadelphia

Santa is running the Philadelphia Marathon. Well, not exactly. Pennsylvania native Brian Lang is attempting to break the world’s record for fastest marathon run as Santa. First of all, awesome, and second, who knew that was thing?

Brian is running in support of the nonprofit Mighty Writers based in South Philadelphia. The organization teaches kids to write well, so they’ll succeed throughout their lives. According to the website, only 14% of 4th graders and 16% of 8th graders in Philadelphia reach at the proficient or above level in national reading proficiency tests, so Brian’s efforts are important.

illumiNITE won’t break any world’s records this weekend (although the record for eating Thanksgiving pie is within our grasp). We will dress you warm, dry, and cozy no matter how harsh the weather in Philadelphia (or the North Pole) this winter.

illumiNITE hits the Comcast Health and Fitness Expo on Friday, November 20th from 12pm-9pm, and Saturday, November 21st from 10am-7pm. Come by and check out our winter gear and find gifts for family and friends.

Speaking of gifts, Saturday, November 28th is Small Business Saturday (as opposed to big box store Black Friday.) As a small business, we encourage shopping local and support other small businesses whenever possible.

Shop at anytime between Friday, November 27th and Monday, November 30th (Cyber Monday) and use the Promo Code GIVETHANKS to receive 25% off your purchase.

To all our friends in the U.S.A. – Happy Thanksgiving!


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